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🇪🇺 Authentic European Formula
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⭐ 128,000+ Happy Customers
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💸 Best Price Guarantee
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📦 Fast UPS Shipping
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🇪🇺 Authentic European Formula
|
⭐ 128,000+ Happy Customers
|
💸 Best Price Guarantee
|

Trusted by 128,000+ Parents Worldwide 💛

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Product information "HiPP Baby Gentle Shampoo"
HiPP Baby Gentle Shampoo is mild to the skin especially to the eyes and specifically designed for delicate children Hair. It was developed under the maxim to minimize any allergy risks to the lowest. Therefor it doesn't contain mineral oil, no parabens, no essential oils (because some of them are suspected to cause allergies), no allergy suspicious scents & no PEG emulsifiers. In addition it's free from any animal ingredients, free of gluten and soap (mild to the eye) Its exceptional skin-friendliness is dermatologically tested & approved. 

HiPP Baby Gentle Shampoo does not sting the eyes and natural care substances protect sensitive scalp from drying out. The hair is easy to comb and a matt, silky. Ideal for adults with sensitive scalp or fine hair. Also suitable for the care of skin prone to eczema. 

  • 200ml / 6.76oz
  • No suspicious allergy additives
  • Mild to the eyes 
  • With certified organic almond oil
  • No fragrances that lead to reactions 
  • Skin-friendliness dermatologically approved 
  • No preservatives and PEG emulsifiers 

With HiPP Baby Gentle Milk Lotion you can rest assured you are using one of the best care products available in the world! 

🚀 Fast Delivery – Because Hungry Babies Can’t Wait

We know how important it is to get your baby’s formula quickly and safely. That’s why every order is packed, processed, and shipped with care – usually within hours of being placed. We ship Monday through Friday; weekend orders are processed first thing Monday morning. 

💚 Packed With Love

We don’t just ship boxes – we prepare every package as if it were for our own little ones. Using fully recyclable, eco-friendly materials and backed by many years of shipping experience, we make sure your order arrives fresh, safe, and hassle-free – no matter how far the journey.

 

⏱️ Delivery Times & Costs

  • 🇺🇸 & 🇨🇦 1–3 business days with UPS Express
  • 🌍 Worldwide: usually 3–5 business days
THAT’S AMAZON-LEVEL SPEED! 🚚
Most orders arrive in 2 days (including Canada), with next-day delivery possible in large cities, and almost everywhere within 3 days.
  • 🇺🇸 & 🇨🇦 Free shipping from $90 (otherwise $12.99)
  • 🌍 Worldwide Free shipping from $249 (otherwise $65)

Please note: delivery times are based on our experience and can’t be guaranteed in rare cases (e.g., customs checks, extreme weather, or carrier delays).

 

🛃 Customs & Duties

  • 🇺🇸 & 🇨🇦 No customs fees – all duties prepaid. The price you see at checkout is the final price. We cover import tariffs and customs for you – no surprise bills on delivery.
  • 🌍 Other countries: Customs policies vary. In most cases, no extra fees are charged, but we cannot guarantee duty-free delivery outside the USA & Canada.
 

♻️ Sustainable Shipping

Our delivery partners already reduce most CO₂ emissions through efficient routes and modern vehicles. Full avoidance isn’t possible yet – that’s why we offer a voluntary offset.

🌱 With an optional $20 CO₂-neutral upgrade, you support certified climate projects and help restore forests.

 

📦 Return Policy

Your baby’s health comes first. If a formula doesn’t work well, our experts will help you find a better option.

Because we guarantee authentic, factory-sealed products, formula cannot be returned once it leaves our warehouse – even if unopened. This ensures every parent receives genuine, safe products directly from the manufacturer.

 

✨ Tip: For quick answers, check our Shipping FAQs – or reach out to our friendly team anytime.

 

 

Aqua, Hydrogenated Starch Hydrolyzate, Glycerin, Sodium Lauroyl Glutamate, Sodium Chloride, Prunus Amygdalus, Dulcis Seed Extract, Glyceryl Oleate, Lauryl Glucoside, Cocamidopropyl Hydroxysultaine, Coco-Glucoside, Polyquaternium-7, Polyquaternium-10, Propylene Glycol, perfume, Hydrogenated Palm Glycerides Citrate, tocopherol, lactide Acid, Citric Acid, p-Anisic Acid


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Lady Adriel D.

23 August 2024 19:17

Shipping was fast. I appreciate that.

Shipping was fast. I appreciate that.

Feruza M.

17 May 2018 05:45

Excellent formula and reliable company

My daughter had digestive problems with different formulas, that's when I was recommended by family member to get the Holle Goat formula. I ordered the 12 box kit, and requested the DHL one day delivery. Absolutely satisfied with quality of formula and reliable delivery process. Highly recommend this company.

WHY HiPP ORGANIC BABY FORMULA?

HiPP Baby Formula is a beacon of quality and health for new parents seeking the perfect infant nutrition solution. With a century-long commitment to 100% organic excellence and a dedication to using only the finest natural ingredients, HiPP ensures your baby receives the best possible start in life. Their sustainability efforts and tailored formulas for various developmental stages demonstrate a brand that cares about your child's well-being and the environment. 

By choosing HiPP, you're making an informed and responsible choice for your family's future. Your baby deserves nothing less than the excellence HiPP delivers.


HiPP Formula: A Journey Through Time

The HiPP company boasts a rich history that traces back to Joseph HiPP's marriage and Maria Ostermayer's marriage in 1897. Their twins faced malnutrition, inspiring Joseph HiPP to create a groundbreaking milk formula enriched with rusk flour. This innovation saved their lives and laid the foundation for HiPP's commitment to producing top-notch organic foods promoting health.


Over the years, HiPP evolved into the world's largest processor of organic-biological raw materials, staying true to its founding principle of delivering quality organic foods that benefit both people and the environment. Today, HiPP Formula remains a beloved choice among parents, thanks to its unmatched quality and nutritional value.


Why Opt for HiPP Baby Formula


  • 100% Organic Excellence

HiPP formulas stand out for numerous reasons, beginning with their use of milk sourced from cows raised on organic farms. These cows graze on organic feed and hay, free from hormones or antibiotics. HiPP's milk surpasses the most stringent quality checks, ensuring only the finest organic milk nourishes your baby. This commitment to excellence guarantees that HiPP organic baby formula ranks among the highest quality choices available.


  • Unparalleled Ingredients

HiPP baby formula's superiority lies in its all-natural, high-quality ingredients. HiPP upholds an unwavering commitment to using only the finest components, setting it apart from competitors. Notably, HiPP's formulas contain no chemical or synthetic pesticides, insecticides, fertilizers, or artificial additives.


These premium ingredients guarantee that your child receives optimal nutrition, giving them the best possible start in life.


  • Eco-Friendly and Sustainable Brand

HiPP has long been a pioneer in sustainable and environmentally responsible production. Their organic ingredients and focus on renewable resources position them as one of the world's most sustainable brands.


HiPP actively reduces packaging waste and resource consumption. All new packaging must surpass previous ecological standards, and recycled materials feature prominently. Additionally, they've introduced cartons made from sustainably managed forests.


Beyond production, HiPP educates consumers about sustainable living, demonstrating their commitment to environmental responsibility. By choosing HiPP products, you support a brand devoted to preserving our planet.


Unveiling HiPP Formula's Nutritional Wonders

A baby's growth hinges on receiving the right nutrients, including proteins, fats, carbohydrates, vitamins, and minerals. HiPP Formula emerges as a top choice for parents as it delivers all essential nutrients for proper growth and development.


HiPP Formula, a dairy-based gem, caters to infants from birth to toddlerhood. Fortified with vital vitamins and minerals like vitamin A, vitamin D, iron, and calcium, it also incorporates prebiotics and probiotics to nurture a healthy gut flora.


This formula's ease of digestion makes it ideal for babies with gastrointestinal challenges. Furthermore, its low allergen content accommodates infants with food allergies or sensitivities. If you seek a high-quality infant formula addressing all your child's nutritional needs, HiPP Formula stands ready.


A Closer Look at the Nutritional Composition of HiPP Formula

Let's delve deeper into the comprehensive nutritional profile of HiPP Formula, a formula designed with meticulous care to ensure your baby's health and development.


  • Proteins 

Vital for your infant's brain and tissue growth, HiPP's unique protein blend mirrors the composition of breastmilk. While cow's milk contains a higher ratio of casein to whey protein, HiPP's formula is skillfully balanced to mimic breastmilk, prioritizing the importance of whey protein for optimal development.


  • Carbohydrates

Carbohydrates play a pivotal role in your baby's diet. Lactose, naturally found in breastmilk, is the healthiest carbohydrate source for infants. While the United States lacks a specific standard for lactose content in infant formula, Europe mandates that 30% of formula carbohydrates be sourced from lactose. This is because lactose not only aids nutrient absorption but also fosters a healthy gut environment. By selecting HiPP Formula with lactose as the primary carbohydrate source, you're ensuring your baby receives the crucial nutrients they need.


  • Fats

Fats are essential for energy and growth. However, not all fats are created equal. HiPP's formula is enriched with Omega-3 fatty acids (ARA & DHA), renowned for their multitude of health benefits. DHA (docosahexaenoic acid) and ARA (arachidonic acid) are essential nutrients that support various aspects of growth and development. Numerous studies have highlighted their contributions to visual acuity, cognitive function, and immune system health. The European Union has even mandated their inclusion in infant formulas. Unfortunately, such a requirement does not exist for US formulas. HiPP's commitment to rich Omega-3 content derived from organic vegetable and fish oils ensures your baby receives these crucial nutrients vital for their growth and development.


  • Prebiotics & Probiotics 

HiPP Formula goes the extra mile by incorporating both prebiotics and probiotics. Prebiotics are specialized plant fibers that promote the growth of beneficial gut bacteria, aiding digestion and bolstering the immune system. They're particularly vital for infants with digestive issues. Probiotics, on the other hand, consist of live microorganisms that also support gut health by occupying microbiological niches and excluding harmful pathogens. This proactive approach to gut health means your baby's tummy stays happy and healthy with HiPP's comprehensive formula.


  • Vitamins And Minerals

To ensure your child receives their daily recommended intake of essential vitamins and minerals, HiPP Organic milk formula fortifies its products with a range of vital nutrients. This includes vitamin A for healthy vision, vitamin D for efficient calcium absorption, a suite of B vitamins, folate (folic acid), calcium, iron, and zinc to fuel growth and support various aspects of development. These nutrients are the building blocks of your child's health, and HiPP ensures they're included to promote optimal growth and development.


In essence, HiPP Formula isn't just a choice; it's a carefully curated blend of essential nutrients that mirrors the best nature has to offer. By selecting HiPP, you're providing your baby with the most comprehensive nutritional foundation for their health and future success.


What's Absent in HiPP Baby Formula

  1. GMOs: No genetically modified organisms lurk in HiPP's formula.
  2. Synthetic Ingredients: HiPP embraces natural ingredients, steering clear of chemical alterations.
  3. Added Sugar: Your baby's digestive system remains safe from added sugars, as HiPP's formula contains only lactose.
  4. Gluten: Gluten-free, HiPP Formula caters to gluten-intolerant infants.
  5. Soy: Soy-free, it suits babies with soy sensitivities.
  6. Artificial Colors and Flavors: HiPP ensures pure, chemical-free nutrition for your child.

Tailored Nutrient Formulations for Growing Babies

Babies undergo rapid changes in their first year of life, and with these changes come evolving nutritional requirements. While conventional US baby formulas often provide a uniform nutrient profile regardless of age, HiPP distinguishes itself by offering specialized formulas for each developmental stage. HiPP recognizes that infants aged 0-6 months, those aged 6-12 months, and toddlers have distinct nutritional needs.


  • Nurturing Newborns: 0-6 Month Formulas

Newborns possess underdeveloped digestive systems, necessitating a unique formula that facilitates easier digestion. HiPP's 0-6 month formulas is thoughtfully crafted to meet the specific demands of this delicate phase, ensuring that your baby receives the essential nutrients tailored to their age.


  • Supporting Growth: 6-12 Month Formulas

As babies transition to solid foods, their nutritional requirements evolve. HiPP's 6-12 month formulas is meticulously designed to align with the changing needs of growing infants. This stage-specific formula provides the essential nutrients vital for their continued development.


  • Fueling Toddlerhood: 12+ Month Formulas

Toddlers aged 12 months and beyond have distinct nutritional needs, reflective of their advancing growth and development. HiPP's stage 3 formula, designed for toddlers, caters to these specific requirements, ensuring that your child receives the right nutrients to thrive during this critical stage.


HiPP Anti-Reflux Formula

A denser formula crafted to assist newborns and infants experiencing acid reflux and regurgitation challenges. This formula is suitable for use right from birth and provides comprehensive nutrition, closely resembling breast milk. It is important to use HiPP Anti-Reflux Formula under the guidance of a medical professional for your baby's well-being.


HiPP Comfort Formula

If your little one is facing gastrointestinal challenges like colic or constipation, HiPP Comfort Formula could be the ideal remedy. This distinctive formula boasts a thicker texture, ensuring your child stays satisfied while relieving tummy woes. What's more, it contains less lactose compared to other HiPP products, promoting easier digestion. Furthermore, this special blend aids in softening stool and minimizing gas discomfort. If you're searching for a formula that can provide comfort to your child during their digestive struggles, HiPP Comfort Formula stands out as an excellent choice.



Conclusion

Navigating the journey of early parenthood is enriched with the reassuring support of HiPP's organic formulas. With HiPP, you are not just choosing a product; you are embracing a legacy of unwavering commitment to the wellbeing of your child and nature. Offering a range of meticulously crafted formulas that echo the complex nutritional profile of breast milk, HiPP stands as a beacon of trust and quality. As you watch your little one flourish, find comfort in the knowledge that you're fostering their growth with the purest, nutrient-dense start.


Make the choice for a healthy, happy, and harmonious beginning with HiPP Formulas, where every baby’s flourishing journey is a testimony to nature's perfection in a bottle.


HiPP formula is considered better by many parents and experts due to its unwavering commitment to organic practices, extensive ingredient analysis, and dedication to sustainability. Its composition is designed to provide holistic nourishment while minimizing synthetic additives.

Absolutely, HiPP formula is designed to be as close to breast milk as possible. Its formulation mirrors the natural nutrients found in breast milk, ensuring that babies receive optimal nutrition.

HiPP formula stands out due to its unparalleled commitment to organic quality and sustainability. It undergoes rigorous ingredient analysis, closely resembling breast milk in composition while providing essential nutrients for infant development. 

No, the HiPP formula has never been recalled. HiPP is a reputable brand that considers quality control and safety extremely seriously. They undergo comprehensive testing and quality checks to ensure their goods meet the highest standards.

Yes, many parents have found that HiPP formula is beneficial for gassy babies. Its gentle and organic composition, along with the inclusion of prebiotics and probiotics, can help alleviate gassiness and discomfort.

HiPP formula has been praised by many parents for its positive impact on colicky babies. Its gentle and organic nature, combined with its balanced nutrient profile, can often help reduce colic symptoms. However, individual experiences may vary, so consulting with a healthcare professional is advised.

Yes, HiPP formula is known for its easy digestibility. The carefully selected ingredients, organic components, and added prebiotics and probiotics contribute to a formula that is gentle on babies' stomachs.

HiPP has been a pioneer in the baby food industry for over 100 years, known for its innovative practices, organic sourcing, and dedication to sustainability.

Due to the more stringent laws and standards established in Europe, European baby formula is frequently thought to be of superior quality to American baby formula. Several toxic compounds and preservatives included in American formulas are absent from European formulations commonly manufactured from premium, organic components.

One hour after preparation, HiPP formula must be consumed. Any formula not used within this period must be thrown away.

Here are the general steps for preparing the HiPP formula: 

  1. Wash your hands and sterilize all the equipment you will be using, including the bottle, nipple, and utensils. 
  2. Boil fresh water and let it cool. 
  3. Pour the desired amount of water into the bottle. 
  4. Add the correct amount of Holle formula powder to the bottle according to the instructions on the packaging. 
  5. Close the bottle and shake it well until the powder is completely dissolved. 
  6. Before giving the formula to your infant, test its temperature on your wrist.

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🧴 BATH & BODY

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HiPP FORMULA IS RECOMMENDED BY

HiPP IS RECOMMENDED BY

🍼 OBF24™ BLOG

A blog that makes the first year of feeding your baby as easy and stress-free as possible. Get in-depth guides and information about how to find and get the best organic formulas.

Holle Organic Fruit Pouches: A Sustainable Choice for Toddlers


As parents, we are always on the lookout for nutritious and convenient options to feed our toddlers.

Organic Baby Cereal 101: What Every Parent Needs to Know


In the world of baby nutrition, choosing the right cereal is one of the first important decisions parents have to make.

From Milk to Munchies: A Parent’s Guide to Starting Solids with Your Little One


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Baby Formula Ingredients Comparison Chart 2025


Searching for the perfect baby formula can be overwhelming, but we're here to simplify the journey. Explore our chart to give your baby the best start possible.

Everything You Need to Know About European Baby Formula in 2025


Discover the advantages, regulations, top brands, selection tips, and prep/storage methods for European organic baby formula in our guide.

From Birth to Bottle: Selecting the Best Organic Formula for Newborns


As a parent, choosing the right nutrition for your newborn can be daunting. With numerous options on the market, understanding the benefits and considerations of organic baby formulas can help you make an informed decision.

Exploring the Benefits of Goat Milk for Infants


As parents, ensuring that our little ones receive the best possible nutrition is a top priority. Many parents are exploring alternatives to traditional cow milk formulas. One such alternative that is gaining popularity is goat milk formula.

Nurturing Growth: The Benefits of Calorie-Rich Baby Formulas


Welcoming a new baby into your life is a joyous occasion, but it also comes with a myriad of questions and concerns, especially when it comes to feeding. One topic that often arises is the use of high-calorie baby formulas

Understanding HiPP Formula Ingredients: A Comprehensive Guide to Premium Organic Nutrition


When it comes to choosing the best baby formula for your child, ingredient quality is paramount. At OBF24, we understand how important it is to give your baby the very best.

HiPP HA Formula: The Ideal Solution for Allergy-Prone Babies

As parents, ensuring the well-being of your baby is a top priority. One of the many challenges you might face is dealing with allergies and sensitivities in your infant. This is where HiPP Hypoallergenic (HA) Formula comes in as a reliable solution.

A Parent's Guide to Hypoallergenic Infant Formula – for Comfort and Nutrition


Many parents face challenges with cow's milk protein sensitivity. Hypoallergenic and dairy-free formulas can help babies thrive.

The Evolution of Baby Formula: Answering the Question of „When was Formula Invented?‟


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Your Complete Guide to Transitioning from Breastmilk to Formula


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The Gold Standard: Understanding and Choosing German Baby Formula


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Your Guide to Baby Formula for Sensitive Tummies: Organic Solutions from Europe


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Holle Organic Fruit Pouches: A Sustainable Choice for Toddlers


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Organic Baby Cereal 101: What Every Parent Needs to Know


In the world of baby nutrition, choosing the right cereal is one of the first important decisions parents have to make.

From Milk to Munchies: A Parent’s Guide to Starting Solids with Your Little One


As your baby grows, one of the most exciting milestones is introducing solid foods. It’s a journey filled with first tastes, funny faces, and a bit of messiness.

Baby Formula Ingredients Comparison Chart 2025


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🇪🇺 EUROPEAN FORMULA 
vs. 
AMERICAN FORMULA 🇺🇸


Many baby formulas appear similar at first, but any detailed comparison will make it self-evident: the world's best baby formulas come from Europe. 

🇪🇺 EUROPEAN FORMULA vs. AMERICAN FORMULA 🇺🇸


Many baby formulas appear similar at first, but any detailed comparison will make it self-evident: the world's best baby formulas come from Europe. 

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